BRP Marine Group announced yesterday the appointment of a new director of network development – Dustin Noble.
As the leader of network development, Noble will be responsible for managing and defining the programs and strategies that will elevate and expand the BRP Marine Group dealer and distributor network, including the BRP Marine Group channel and network transformation strategy. He will also work with Evinrude, Alumacraft and Manitou sales leaders to shape the tools for sales and dealer development teams to optimize the company’s network performance.
"Given that the largest number of Evinrude engines that are proudly built in Wisconsin are sold in the Great Lakes region and two of our boat brands are located in Michigan and Minnesota, you can assume that we will be focused on our dealer networks in the region in addition to our larger networks across the U.S.," said Dustin Noble, BRP Marine Group's Director of Network Development. "I look forward to helping our brands grow and helping dealers grow their businesses."
Noble brings nearly 20 years of experience driving profit and increased market share through network and dealer optimization, sales margin growth programs and brand enhancement strategies. He served as director of sales – PG&A at Textron prior to joining the BRP Marine Group team, and has also served in positions of progressive leadership and responsibility with both Arctic Cat and Honda Motor Company. Noble has a bachelor’s degree in business marketing from St. Mary’s University.
“I am excited to join the talented staff at such iconic product lines,” said Noble. “From the top down, every person that is part of BRP Marine Group has the drive to provide the best boat buying and on-the-water experience for our customers. I know that this will be an opportunity full of potential and I’m looking forward to both contributing and learning in my new role.”
Evinrude’s engine line up, from 3.5 to 300 HP, offers customers superior value across a full range of applications, and are available at authorized Evinrude dealerships worldwide.
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